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Four Transfer Pricing Lessons from the Coca-Cola Case
Few transfer pricing cases have attracted as much attention as the Coca-Cola litigation. More than a decade after the dispute began, the case continues to shape discussions around intangible ownership, transfer pricing methodologies, and the importance of aligning legal arrangements with economic outcomes. The financial stakes are extraordinary. Following the Tax Court's decision, Coca-Cola has already paid approximately $6 billion in taxes and interest while pursuing its app
Jun 264 min read


OECD's Proposed Revisions to Chapter VII (intra-group services): What Transfer Pricing Professionals Should Be Watching
The OECD recently released a Public Consultation Document proposing revisions to Chapter VII of the OECD Transfer Pricing Guidelines, addressing the treatment of intra-group services. While the consultation is not intended to fundamentally change the existing transfer pricing framework, it provides important clarifications, additional examples, and practical guidance that may influence how taxpayers and tax authorities evaluate service transactions going forward. Renewed Focu
Jun 104 min read


OECD Releases Global Minimum Tax Implementation Toolkit: Key Takeaways for Tax Administrations and MNEs
The OECD’s recently released Global Minimum Tax Implementation Toolkit provides one of the clearest operational roadmaps to date for how tax administrations can implement and administer the Pillar Two Global Minimum Tax (GMT) framework. The Toolkit reflects lessons learned from the “Amsterdam Dialogue,” a collaborative initiative launched in 2024 involving nearly 70 tax administrations, business representatives, academics, and other stakeholders focused on practical implement
May 113 min read


The OECD Pillar 2 Side-by-Side Package: What It Really Means for Multinationals
Pillar 2 is now in execution mode: the first GloBE Information Returns are due soon, so tax teams must move from modeling to real data, systems, and deadlines. The OECD’s 2026 Side-by-Side (SBS) Package doesn’t change Pillar 2’s goal (a 15% minimum tax), but it changes how groups operate by adding practical “safe harbours” and transition relief: Simplified ETR Safe Harbour (SESH): SESH is designed to reduce the work in jurisdictions that are clearly above the 15% minimum rat
Apr 213 min read


OECD Amount B: A Practical Overview of the Simplified and Streamlined Approach
The OECD’s Amount B framework represents a significant shift in the application of transfer pricing to baseline marketing and distribution activities. Originally released on 19 February 2024, and consolidated in the 2025 OECD report, Amount B forms part of Pillar One and aims to simplify pricing, reduce disputes, and enhance tax certainty, particularly for low-capacity jurisdictions. The guidance has now been formally incorporated into the OECD Transfer Pricing Guidelines as
Apr 73 min read


OECD MAP Update (2026): Practical Insights from the New MEMAP
The OECD’s 2026 update to the Manual on Effective Mutual Agreement Procedures (MEMAP) provides a more practical and structured view of how the Mutual Agreement Procedure (MAP) should operate in practice. While the guidance is not binding, it introduces a set of best practices aimed at improving efficiency, transparency, and timeliness in resolving cross-border tax disputes. Access and Timing: A Narrow but Critical Window Taxpayers generally have up to three years from the fi
Apr 63 min read


Most OTP is done on worksheets and that’s fine up to a point
After more than 20 years working mostly in-house in transfer pricing, one recurring theme has become very clear to me: operational transfer pricing is still largely driven by spreadsheets. At the core of operational transfer pricing is the need to test whether controlled transactions meet the arm’s length standard. In practice, this typically involves building segmented profit and loss statements that isolate the financial results of the relevant tested transactions. These s
Mar 144 min read


Italian Supreme Court Recharacterizes Cash Pool Arrangement to Long/Term Medium Loan
🚨 Italian Supreme Court Recharacterizes Cash Pool as Loan (Case No. 998/2024) In a landmark decision, the Italian Supreme Court ruled...
Jun 30, 20251 min read


Understanding Cash Pools - Part 2
This video is the 2nd video in a series of videos that explain the inner workings of Cash Pools. This video discusses the short term...
Jun 29, 20251 min read


Proposed Section 899: A Retaliatory Tax Threat to U.S. Subsidiaries of Foreign MNEs
Section 899 spells trouble for U.S. subsidiaries of foreign-parented companies. Much like the blunt instrument of reciprocal tariffs, its...
Jun 26, 20251 min read


Unveiling Cash Pooling: Advantages and Insights for Multinational Corporations
Cash pooling is a vital strategy for multinational corporations (MNCs) seeking to optimize liquidity management. This approach...
Jun 20, 20253 min read


The Impact of AI on Transfer Pricing
Understanding AI in Transfer Pricing The short answer: it's complicated. Yes, AI is a powerful technology, and the sooner we embrace it...
Jun 4, 20252 min read


Proposed Section 899 and Its Potential Impact on BEAT and Transfer Pricing Adjustments
Introduction On May 22nd, the U.S. House of Representatives approved proposed Section 899 of the Internal Revenue Code—“Enforcement of...
May 23, 20252 min read


The Pharmaceutical Industry, Tariffs and Country of Origin
The Trump administration's focus on tariff increases has the pharmaceutical industry grappling with a new reality and concern. Recently...
Mar 15, 20253 min read


The BEPS 1.0 Song
A few years ago I was inspired to write, compose and produce a song about BEPS. I never shared with it with my wider network, but I...
Mar 12, 20251 min read


The Critical Role of Debt Capacity Analysis in Transfer Pricing
In this article, we will explore what debt capacity analysis is and why it is a critical component of financial analysis in the transfer...
Mar 2, 20252 min read


Valuation and Management of Intellectual property within the Value Chain
Intellectual property (IP), also referred to as intangible property, constitutes a significant portion of companies’ profitability...
Feb 10, 20256 min read


Maximizing the Benefits of Intracompany Financing: What You Need to Know
Intercompany financing is an area within transfer pricing that has faced increased scrutiny by tax authorities in recent years, primarily...
Feb 5, 20254 min read


Transfer Pricing & Customs
Trump’s presidency has sparked a lot of recent discussions on customs and has brought this topic to the front lines. In fact, we may be...
Jan 26, 20252 min read
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